10 questions · adaptive difficulty · skill score
Sales & Marketing Skill Test
Practice diagnosing where a sales and marketing funnel is breaking. The cases ask whether the problem is traffic, qualification, appointments, conversion, or the offer before you spend more to generate activity.
What this set tests
- Find the funnel stage that limits acquired customers.
- Compare acquisition spending with conversion and contribution.
- Choose a response to a pricing or sales-process obstacle.
How to approach the scenarios
- Follow the counts through the funnel using consistent definitions.
- Separate a shortage of opportunities from poor conversion of existing demand.
- Choose the intervention nearest the evidence, then consider its cost.
A sample from the question bank
Your ads generate about 900 phone calls a month. Roughly 40% of those calls go unanswered because nobody is at the desk.
What should you fix first?
The test draws from this scenario set. The first question in your run may differ from this sample.
Feedback and progress
Difficulty adapts as you answer. The final score combines accuracy, difficulty handled, and decision speed; accuracy carries the most weight. Read the explanation after each call, then use the result to choose what to train next. A personal best is stored locally, so compare runs in the same browser to follow your practice.
These are practice scenarios, not a professional certification or a validated hiring assessment. Use the feedback to examine your reasoning. The information needed to answer is in the case; real operating decisions may require facts and advice beyond a short exercise.
Make the next practice useful
Choose one distinction you want to improve, such as cash versus profit, a queue versus slow execution, or responsibility versus decision authority. Read a related framework, apply it to the next case, and review the explanation. Your progress page keeps the local history; Daily Decision offers a short reason to come back tomorrow.